ARTIST STATEMENT
I recall having to present my grad thesis to my graphic design mentors, and for odd reason, I kept repeating the word 'simple' and it was one of my mentors, David Wolske, who advised me to look up on a word 'simplicity' as it had different meanings. This project has no relation to that incident whatsoever, but I wanted to bring up how I first learnt the new word, and came up with the title of this series.
Looking back at my project, I realized that my work became predictable, so I decided to go back to the basics which allowed me to explore simple layouts and this allowed the composition to speak for themselves. Through my ongoing project, I noticed that I became more meticulous in organizing my forms - I would still pick a random word and start conceptualizing how they can react, and activate the space in an organized chaotic manner. Sounds simple, right?
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